Press 2017-04-13T15:33:12+00:00

January 7, 2016 reviewed in The Lakeville journal “Unsettling Tale, Honestly Told”

January 7, 2016  cited by Chicago Tribune’s “New in Paperback” column

January 3, 2016 recommended as a best new book by People magazine

January 2, 2016 book preview and author Q&A in Gulf Coast Times

January/February 2016 mentioned in cover story of This Old House magazine

December 2015 author profile in Main Street Magazine, by Betsy Maury

August 4, 2013 “End of an Era”, author profile on

October 11, 2012 Cited in Huffington Post “Transmedia: Immersive Experiences Invade Your World”

March 12, 2012 Featured in Mashable “How Helen Klein Ross Brings @BettyDraper to Life”

November 4, 2011 Interviewed for article about Transmedia Storytelling in Sparksheet

March 12, 2011 Profiled in Austin Chronicle, with highlights of SXSWi panel. “Mad About @BettyDraper”

April 14, 2010 Quoted extensively in story “Tweeting As Fictional Characters”

March 5, 2010 Interviewed about Brand Fiction and future of brand identity in The Austin Chronicle

March 4, 2010 @BettyDraper account profiled in “Mad Men, Muppets top Twitter’s Shorty Awards” on

December 12, 2009 Podcast interview on Ageism and Advertising, Adverve

October 30, 2009 Ad Broad makes hit list of “100 Terrific Twitter Feeds for Young Entrepreneurs”

October 14, 2009 Business Newsletter PitchSmarter Interviewed by pitch consultant Rob Buccino on how best to incorporate Social Media for new business.

September 28, 2009 Featured in MSNBC’s “Mad Men characters abound on Twitter” by Diane Mapes

June 16, 2009 Adweek’s Tweetfreak cites Ad Broad as one of top 50 marketers to follow on twitter. “Well versed in social media as both an adviser and a practitioner” says Adweek staffer Tim Nudd.

May 20, 2009 Adweek’s Tweetfreak Ad Broad interviewed by Adweek digital editor Brian Morrissey and chosen “Twit of the Week” (ahem)

March 20, 2009 Cited by ad commentator Steve Hall on Adrants highlighting most memorable panels of SXSWi.

March 17, 2009 Multiple quotes in Cnet news report on SXSW panel “The lessons of ‘Mad Men’ on Twitter” by Daniel Terdiman

February 12, 2009 Wall Street Journal “Outed” (with permission) as @BettyDraper in article “Behind The Twitter Mad-ness” by Elizabeth Holmes

February 11, 2009 Business Week Cited for work tweeting as @BettyDraper, “A Twitter Mystery Solved” by Rachel King